Peroni Nastro Azzurro, meaning 'Blue Ribbon' in Italian, was created in 1963 to represent the pinnacle of Italian brewing craftsmanship. It was designed to be a premium lager that captured the spirit of the 'La Dolce Vita' era.
The beer is brewed using a unique blend of high-quality ingredients, including Nostrano dell'Isola maize, which is grown exclusively for Peroni in northern Italy. This specific grain provides the beer with its distinctively crisp and refreshing character.
Today, it remains a global symbol of Italian style and sophistication, enjoyed by those who appreciate a beer that balances tradition with a modern, refined taste.